If you want to prioritize downloads of your mobile app instead of visits to your mobile site, you should:

  1. run an app install ad
  2. include the word “install” in the ad text
  3. add a call extension
  4. add a sitelink extension

100% Correct Answer

  • run an app install ad

Related Options:

  1. include the word “install” in the ad text
  2. create a Universal App campaign
  3. add a sitelink extension
  4. add a call extension

100% Correct Answer

  • create a Universal App campaign

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